Film And Video Communication

The primary aim of the Film and Video Communication programmes is to train versatile & design-informed communicators, fluent in the conception and production of short films, on a range of educational, cultural, social, entertainment, and marketing communication needs. Students first go through the foundation of basic visual communication skills, along with inputs in social studies. Thereafter the grooming continues in theoretical as well as technical aspects of film making leading to holistic conceptual abilities.

Film & Video Communication Design at a Glance

Over the last decade this field has witnessed a tremendous boost :

  • More and more specialist creative jobs are created with the growth of the entertainment industry and technological developments
  • This field has a great number of freelancers rather than fixed employees

Following are the Industries Designers can work for :

  • Production Houses
  • Television Channels

Designers can work in the following roles :

  • Production Designer
  • Cinematographer
  • Art Director
  • Video Maker

Professionals may work on a variety of productions including :

  • Commercials
  • Corporate training videos
  • Theatre
  • Feature films
  • Music videos
  • Television programmes 

Tasks may include :

  • Usage of graphic softwares, VFX,Special Effects
  • Cinematography & Editing
  • Animation
  • Creating thematic designs for sets, props, camera and lighting angles, costumes, locations and other technical requirements.

Associations to Follow :

  • Ramesh Sippy Academy
  • Subhash Ghai – Whistling woods
  • NYFA
  • ZIMA & ZICA 

The following recent trends can be observed in the Film and Video Communication discipline :

  • Social Impact Storytelling
  • Brand Storytelling
  • Increased Attention to VR & AR